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Effective Date: September 1, 2025
Last Updated: September 1, 2025

Ropp Prosthetic & Orthopedic Clinic (“ROPP Clinic,” “we,” “us,” or “our”) is committed to protecting the privacy and security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or interact with us in any way.

1. Information We Collect

1.1 Personal Information You Provide
We collect information you provide directly to us, including:

  • Name and contact information (address, phone number, email address)
  • Date of birth and Social Security Number (for insurance purposes)
  • Insurance information and policy details
  • Medical history and health information relevant to prosthetic and orthotic care
  • Prescription information from your physician
  • Payment and billing information
  • Emergency contact information
  • Appointment scheduling preferences

1.2 Information Collected Automatically
When you visit our website, we automatically collect:

  • IP address and browser type
  • Device information
  • Pages visited and time spent on our site
  • Referring website addresses

2. How We Use Your Information

We use your information solely for the following purposes:

  • Provide Healthcare Services: To deliver prosthetic and orthotic services, including custom fittings, adjustments, and repairs
  • Process Insurance Claims: To verify coverage and submit claims to your insurance provider
  • Schedule Appointments: To manage your appointments and send reminders
  • Communicate With You: To respond to inquiries, provide customer service, and send important updates about your care
  • Comply with Legal Obligations: To meet regulatory requirements and respond to legal processes
  • Improve Our Services: To enhance our patient care and website functionality

Important Notice: We do NOT share, sell, rent, or trade your personal information with third parties for their promotional purposes. We do NOT share your information with affiliates or marketing partners.

3. Limited Disclosure of Information

We only share your information in these specific circumstances:

  • Healthcare Providers: With your physician or referring healthcare provider as necessary for your care
  • Insurance Processing: With your insurance company solely for claim processing and coverage verification
  • Payment Processing: With secure payment processors solely to complete your transactions
  • Legal Requirements: When required by law, court order, or governmental authority
  • Protection of Rights: To protect the rights, property, or safety of ROPP Clinic, our patients, or others
  • With Your Consent: When you have given us explicit permission to share specific information

4. Text Messaging and Communications

When you provide your phone number to us, you may choose to opt-in to receive:

  • Transactional Messages: Appointment reminders, scheduling confirmations, and service-related updates
  • Marketing Messages: Information about new services, products, or promotions (only with your explicit consent)

Your Consent: Providing your phone number is always optional. You will be asked to specifically consent to each type of message through clear opt-in checkboxes. You may opt-out at any time by replying STOP to any text message or by contacting us directly.

Message Frequency: Transactional messages are sent as needed. Marketing messages (if opted-in) will not exceed 4 per month.

Message and Data Rates: Standard message and data rates may apply based on your mobile carrier plan.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information, including:

  • Encryption of sensitive data in transit and at rest
  • Secure, limited access to personal information
  • Regular security assessments and updates
  • HIPAA-compliant practices for protected health information
  • Employee training on data protection and privacy

6. Your Rights and Choices

You have the right to:

  • Access: Request copies of your personal information
  • Correction: Request corrections to inaccurate information
  • Deletion: Request deletion of your information (subject to legal retention requirements)
  • Opt-Out: Opt-out of marketing communications at any time
  • Restrict Processing: Request limitations on how we use your information

7. HIPAA Compliance

As a healthcare provider, we comply with the Health Insurance Portability and Accountability Act (HIPAA). Your protected health information (PHI) is safeguarded according to HIPAA requirements. You may request a copy of our Notice of Privacy Practices for complete details about how we handle your medical information.

8. Children’s Privacy

We provide services to patients of all ages. For patients under 18, we require parental or guardian consent for treatment and collection of information. We do not knowingly collect information from children under 13 without parental consent.

9. Cookies and Tracking

Our website uses cookies to:

  • Remember your preferences
  • Understand how you use our website
  • Improve your browsing experience

You can control cookies through your browser settings. Disabling cookies may limit some website functionality.

10. Data Retention

We retain your personal information for as long as necessary to:

  • Provide our services to you
  • Comply with legal obligations (medical records are retained per Michigan law requirements)
  • Resolve disputes and enforce agreements

11. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

12. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of material changes by posting the new policy on our website and updating the “Last Updated” date. Your continued use of our services after changes constitutes acceptance of the updated policy.

13. Contact Information

Ropp Prosthetic & Orthopedic Clinic
30475 Woodward Ave, Suite 300
Commerce Township, MI 48382

Phone: (248) 669-9222
Email: info@roppclinic.com
Website: www.roppclinic.com

For privacy-related questions or to exercise your rights under this policy, please contact our Privacy Officer at the above address or email.

14. Complaints

If you believe your privacy rights have been violated, you may file a complaint with us or with the Secretary of the U.S. Department of Health and Human Services. We will not retaliate against you for filing a complaint.

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